Stand Up Paddle for Men’s Health
Published on June 12 2015 | by Andi Mortenson
Today at 5:30am Simon Whitfield, Mike Darbyshire, Chad Guenter, Lina Augaitis and their fellow paddlers left on their paddle board journey from Vancouver to Victoria!
Yesterday was the launch for the Stand Up Paddle for Men’s Health #SUP4MH initiative to raise awareness for Men’s Health Week and for the foundation. The Canadian Men’s Health Foundation (CMHF) is a national, not-for-profit organization founded by Order of Canada recipient Dr. Larry Goldenberg, and championed by athletes such as Trevor Linden.
The mission of CMHF is to inspire Canadian men to live healthier lives. They also launched a campaign with some funny tongue-in-cheek ads – check out Dontchangemuch.ca
We went down to English Bay for the launch and got some shots of the branding we worked on (both for the Canadian Men’s Health Foundation and for this SUP initiative), the athletes, and witnessed Global anchor Chris Gailus tumble into the water.
Great to be involved in such a great cause!